CASE
LUFTKASTELLET

Brief:

The restaurant Luftkastellet (“Castle in the Sky”) requested a new identity and visual universe for the establishment on the waterfront in Copenhagen with “loving, nice and cosy” as the important parameters.

Assignment:

Logotype, initial visual universe, billboards and print line.

Approach:

”Tivoli by the lake 1955”: A loving, handheld and inclusive universe with room for diversity.

Comments:

We performed the design, communication and visual production for all Luftkastellet’s activities. Along with the new visual style, Luftkastellet initiated a very popular concert and club venue, and the entire package was a resounding success. Luftkastellet was recognized as a Copenhagen cultural flagship and a textbook example of the cultural and commercial coordinated effort in the capital.

Client:

Luftkastellet